I design to make hope visible in the world.
I’ve practiced brand and logo design for more than 15 years in NYC, Providence, Atlanta and now Washington, DC. I’ve worked in disciplines ranging from print advertising to user experience design. I am most at home practicing the crafts of designing brand identities, devising brand strategies and developing names.
I’m an idea guy, for sure. A collaborative design thinker with good creative judgment and end-user intuition. I love thinking of my design clients as friends and partnering with them to bring their visions forward. It’s a joy guiding someone through challenge assessments and ideation processes to create meaningful, impactful, sustainable results against real business objectives.
I love the work of brand design.
Introspection is my platform for brand building. An approach that’s afforded me much success in my 15-year career.
UX and UI Design
Creating a great product in collaboration with its users is a delightful experience I’ve enjoyed for more than 10 years.
Grasping the broader application of design has helped me solve business problems that went beyond concerns for graphics.
Digital Hand Lettering
Encouraging others via stylized messages is a new experience I enjoy quite a bit. With my trusty Wacom Cintiq, I hand-letter words to shed light on lives.
Random facts about me
I’ve owned at least 15 hamsters in my lifetime. I don’t want anymore hamsters.
When we were kids, I once saved my brother’s life—thanks to the Lord and my trusty BMX bike.
I spent my childhood between the South Bronx and Brooklyn, but was born in the same hospital they’d take the President to in Washington, DC if he/she were ill.
I wear Kangol 504 and 507 caps. A lot. And for no more complicated reason than I like them.
My wife is my BFF. And I have little interest in knowing how corny one thinks that is.
Each person in my household (myself, my wife, our daughter and our son) was born in a different part of the country. One of us, a different country altogether.
It takes effort for me to design without Apple Music or Spotify streaming hip-hop music into my ears.
On that last fact, I only listen to hip-hop artists you've likely never heard of. Stephen the Levite, anyone?
When it comes to food, "free" is my favorite ingredient. It makes everything delicious.
As a kid, for a long while, I wanted to be an engineer. Until I got old enough to realize I didn’t know what the heck I was talking about.
I think people who feel design and its processes are optional are what’s wrong with the world. I’m kidding. Sort of.
"Thinking outside the box" is a ridiculous notion to me. It only implies that I didn't understand the size of my box to begin with—in which case, shame on me.
I think the most amazing designer known to man is God. Yeah, think about that.